Silver City Thunder Bay Goes UltraAVX for Edge of Tomorrow

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Starting Friday June 6th, Silver City in Thunder Bay goes to a new high tech cutting edge theatre experience
Starting Friday June 6th, Silver City in Thunder Bay goes to a new high tech cutting edge theatre experience

Cutting Edge Theatre for Thunder Bay

THUNDER BAY – Are you ready for a whole new theatre experience? SilverCity in Thunder Bay are opening their new  cutting edge UltraAVXTM auditorium on Friday, June 6th.

The auditorium, which will open showing Tom Cruise’s latest blockbuster, Edge of Tomorrow, features reserved seating, a wall-to-wall screen, ultra high definition projection and Dolby Atmos surround sound.  Guests will also enjoy high-back rocker seats and reserved seating.

Starting Friday June 6th, Silver City in Thunder Bay goes to a new high tech cutting edge theatre experience
Starting Friday June 6th, Silver City in Thunder Bay goes to a new high tech cutting edge theatre experience

Edge of Tomorrow with Tom Cruise

The epic action of “Edge of Tomorrow” unfolds in a near future in which an alien race has hit the Earth in an unrelenting assault, unbeatable by any military unit in the world.

Major William Cage (Cruise) is an officer who has never seen a day of combat when he is unceremoniously dropped into what amounts to a suicide mission. Killed within minutes, Cage now finds himself inexplicably thrown into a time loop—forcing him to live out the same brutal combat over and over, fighting and dying again…and again.

But with each battle, Cage becomes able to engage the adversaries with increasing skill, alongside Special Forces warrior Rita Vrataski (Blunt). And, as Cage and Rita take the fight to the aliens, each repeated encounter gets them one step closer to defeating the enemy.

Be the First to Check out the New Experience

“UltraAVX auditoriums are made for fans of a big screen and big sound,” states Pat Marshall, Vice President, Communications and Investor Relations, Cineplex Entertainment.  “There’s simply no better way to enjoy this summer’s hottest action movies.”

Tickets are on sale now at the theatre box office, through the Cineplex mobile app, or online at Cineplex.com.

About UltraAVX

UltraAVX provides guests with the sharpest picture, a powerful digital surround sound system and reserved seating, delivering a truly immersive movie-going experience.  UltraAVX features wall-to-wall screens that are significantly larger on average than our traditional screens.  Christie Solaria™ Series 4230 DLP Cinema® projectors provide an ultra high definition presentation, projecting super bright, crystal clear images onto the big screen.The system is further enhanced with the addition of RealD 3D technology, enabling the presentation of the latest 3D movies.  Complementing the stunning on-screen picture from these new 4K projectors is a superb Dolby Atmos surround sound system that envelops the audience and takes the cinema experience to a whole new level.  Guests will enjoy the super comfy high-back rocker seats.  Because all seats are reserved, guests can select the specific seat(s) they want in the auditorium when they purchase their tickets.

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James Murray
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