THUNDER BAY – The Alzheimer Society of Thunder Bay is challenging residents in the District of Thunder Bay to learn about and improve their brain health by registering for its free 30 Days to Better Brain Health Challenge.

The Better Brain Health Challenge is a team-based contest whereby participants receive weekly tasks to complete that are designed to: challenge their brain, be socially active, choose a healthy lifestyle, and protect their head.  Teams of four or more friends and family members, young, old, or anywhere in between, can get together to have some fun while getting healthy.  The challenge also makes for a great workplace wellness activity to promote teamwork, boost morale, and encourage healthy living.  

Alzheimer Society Challenges Thunder Bay

To prove the successful completion of each task, participants will be required to take photos of themselves in action, with bonus points being awarded for creativity and enthusiasm.   

New to the challenge this year, a classroom-adapted version is also being offered for students in elementary school.  Teachers can register their classrooms and participate in child-focused activities to help teach students about brain health. 

“We felt it was important to bring this challenge to the classroom to start teaching our children about the importance of brain health early on so they develop good habits, helping to provide their best chance for a healthy future.” said Alison Denton, Executive Director at the Alzheimer Society of Thunder Bay. 

In both categories, weekly and grand prizes will offer a little extra motivation for participants, but everyone will win as they will be taking important steps to help reduce their risk of developing Alzheimer’s disease or other dementias.

The deadline for registration for either category is May 31, 2013.  The challenge runs from June 3 – July 3, 2013 with the classroom-adapted version running from June 3 – June 26, 2013.